Concept desktop and mobile hero section for animal charity
01
Hero
02
Vector Illustration
03
Logo Design
Pooches
Pooches is a conceptual animal charity with a focus on rescuing, sheltering, and re-homing dogs.
Problem
The challenge was to design a responsive website experience that felt modern and engaging on both desktop and mobile while also creating illustration assets flexible enough to extend across future digital and print applications.
Process
The design approach focused on balancing clarity with personality. I developed a clean, user-friendly landing page supported by a custom illustration style that reflected the brand’s modern and friendly tone with careful attention to responsive layouts, hierarchy, and accessibility.
Solution
The final concept delivers digital experience that aligns with Pooches’ mission and personality. The final design combines warm visuals, intuitive structure, and a flexible illustration system to achieve the welcoming approach Pooches' desires.