Print and digital freelance design for United Way of Southwest Virginia
01
Brochure Design
02
Poster Design
03
Social Media Design
United Way of Southwest Virginia
United Way of Southern West Virginia partnered with me to create fundraising and awareness materials including brochures, a poster, and social media graphics.
Problem
United Way of Southwest Virginia needed fundraising materials that could display the organization's impact and inspire donors to support their goals. The challenge was to consolidate details and data into a concise, compelling set of materials.
Process
I began by reviewing existing brand materials, campaign messaging, and organizational goals to understand the key audiences and fundraising objectives. I developed campaign materials that guided readers through the content while reinforcing trust and credibility.
Solution
The final deliverables supported a multi-channel campaign, translating an abundance information into engaging narratives that highlighted community outcomes and provided clear direction on next steps for prospective donors.